Why You Should Outsource Your Graphic Designer in the Philippines?

By marketing | Feb 27, 2020

graphic designgraphic design servicesoutsourced graphic designer

Having a well-designed graphics is one of the best ways to help your business stand out in the market these days. But without the time and the right resources to hire a graphic designer locally, this could be a daunting task for you and your business. 

Using design tools that offer ready-made templates don’t resolve the problem either. Not only that these tools can be pricey, but you’re also sharing the designs and images with thousands of other people. It can also be extremely time-consuming having to choose from hundreds of different templates. This is why many businesses of all scales across the globe are now choosing to outsource their graphic design activities to countries that offer graphic design services with lower labour cost such as the Philippines. And doing so allow their businesses to divert important resources and time towards their core-competencies. 

Why choose outsourced graphic designer in the Philippines?

The significant cost-savings has always been one of the main reasons why many choose to outsource their graphic designs in the Philippines. But it doesn’t mean that the quality of work is compromised by the reduced cost. Most of the time, you’ll get the same quality as the local resource, sometimes even better.  The Philippines has one of the most talented graphic designers in the world. In fact, in 2015 a Filipino woman graphic designer was recognised for her work. Lucille Tenazas’ body of work makes you think it was made by some renowned Brazilian or European designer. She was chosen as one of America’s best 40 design innovators. She has then conquered America, is respected in Europe and still conquering the world. 

In the Philippines, on top of the exceptional skills and natural talents, designers are extremely proficient and adaptable to design trends and new technologies being used in the graphic design industry. And of course, Filipinos are known for their strong grasp of the English language so swift communication is almost guaranteed. 

There are a lot of compelling arguments that set the Philippines apart from other outsourcing destinations. We trimmed it down into six main arguments.

Filipinos are excellent English communicators 

The Philippines has a 94% literacy rate and 70% of the population are fluent in English making it one of the largest English-speaking countries in the world. No one in Southeast Asia speaks English more fluently and naturally than the Philippines. The influence of the Americans and Spanish colonisation continue to be evident. From the educational system which follows that of the United States, up to the movies and tv shows that they watch and enjoy.

Filipinos have global influences

The Philippines has diversified cultural influences. Most of these influences are results of the previous colonisation, originating mainly from the culture of Spain and the United States. Having been exposed to those cultures, Filipinos often look up to influences from different parts of the world when it comes to their creative ideas. A global competitive edge that Filipinos continue to be known for globally.

Lower labour costs

In the Philippines, the rates are significantly lower than in Australia or New Zealand so you’re guaranteed to get great quality of work at a much lower cost. You can save up to 70% annually on wage costs per employee in the Philippines.  

Filipinos are multi-talented

The Philippines housed some of the most talented and dynamic workforces in the world. Young employees nowadays are incredibly versatile, especially in the marketing and design industry. They are required to learn multiple skillsets which have become a great attracting factor for employers locally and abroad. For SMEs and startup who don’t have the resources yet to hire a team, hiring a graphic designer who can also do some web development or a writer who can also do SEO will be a great asset.

Filipinos are easy to deal with

Filipinos are known for their friendliness and hospitality. Where ever you go, you will be greeted with warm smiles and hellos. It’s no different in the workplace. Filipino workers are one of the most fun and joyful people to work with. They are naturally patient, calm and understanding, so communicating with them is an easy task. 

Filipinos spend the most time online worldwide

According to reports, the Filipinos spend the most time online on social media worldwide. They beat Thailand for most time spent online for the 4th consecutive year. The Philippines also tops the world in terms of internet usage in front of a laptop or desktop computer. They clock in 5 hours and 4 minutes daily which is way above the global average of 3 hours and 28 minutes. This makes the hiring process a lot easier as you can tap a large pool of talents online. Reaching them is also a breeze because they are always online. 

Outsourcing some of your workforces regardless of the industry you are in or the size of your company comes with heaps of benefits. The significant cost savings alone can not only help your bottom line but also free up funds and time for growth and expansion. With the large pool of talents in the Philippines, you’re guaranteed to find the right employee or team for your business. Certainly, hiring an outsourced graphic designer in the Philippines will be one of the best business decisions you’ll ever make.